Quantitative methods are an essential feature of research and practise in all fields of social sciences, including business and management studies. However, the term encompasses a wide range of methodologies, techniques and analytical paradigms, each of which is relevant for specific problems, specific areas and disciplines. This module aims to provide some basic understanding to the wide variety of techniques available for analysis in business management, especially relevant in today's data driven society, where large, complex data sets are ubiquitous. Students will be provided an orientation on thinking and analysing quantitatively, given a basic understanding of where and how quantitative methods are relevant and what tools are available in order to carry out very basic analysis. It would also include a primer on basic mathematical and numerical concepts, which would be crucial for other modules and courses being taught in the business school.
- Module Supervisor: Femi Olan