Introduction to Management is a broad-ranging module which is intended to provide a foundation in the most significant issues in management theory and practice, as well as to prepare you for management courses in subsequent years of your degree.
Module aims
1. To provide grounding in a wide range of management theories and aspects of management practice
2. To introduce both the history and the contemporary context of management work
3. To emphasize that management is a multi-faceted and complex activity
4. To prepare students adequately for future study on management courses
Learning outcomes
After completing this module students should:
1. Be able to identify and explain key management theories
2. Be equipped to discuss a range of management activities
3. Understand the past and present as influences on management work
4. See management as both varied and complicated
5. Have acquired the knowledge necessary for future study on management courses.
Syllabus
Introduction to Management:
Models of Management
The Management environment
International Management
Corporate Responsibility and Ethics
Strategy
Planning / Decision Making
Managing Change and Innovation
Managing Operations and Quality
The Management of Marketing:
Marketing Orientations
The Marketing Mix
Understanding Consumers
Brands and Advertising
E-commerce
The Management of People:
Leadership and Management
Human Resource Management - Recruitment and Retention
Managing Diversity
Organising Jobs and Structures
Motivation
Performance Management and Rewards
Managing Teams
Assessment
Formative:
Mock in-class test
Mock in-class case study
Essay draft
In order to pass this module, you must pass the final exam with at least 40% and the aggregate (coursework and exam) module mark with at least 40%. The coursework weighting is 60% and the exam weighting is 40%.
Coursework consists of:
- An in-class test with multiple-choice questions and some questions requiring short written answers. This will take place in week 22, with feedback in week 25 (weighting 30%).
- An in-class case study/report, which will take place in week 29, with feedback in week 32 (weighting 35%)
- An essay in week 34, with feedback in week 37 (weighting 35%)
Final Exam:
One 2-hour exam undertaken in weeks 40-41
It is a closed book examination covering all topics studied during the module. It may consist of multiple-choice questions (theory and practical), short answer theory questions, and essay and practical problems.
Module aims
1. To provide grounding in a wide range of management theories and aspects of management practice
2. To introduce both the history and the contemporary context of management work
3. To emphasize that management is a multi-faceted and complex activity
4. To prepare students adequately for future study on management courses
Learning outcomes
After completing this module students should:
1. Be able to identify and explain key management theories
2. Be equipped to discuss a range of management activities
3. Understand the past and present as influences on management work
4. See management as both varied and complicated
5. Have acquired the knowledge necessary for future study on management courses.
Syllabus
Introduction to Management:
Models of Management
The Management environment
International Management
Corporate Responsibility and Ethics
Strategy
Planning / Decision Making
Managing Change and Innovation
Managing Operations and Quality
The Management of Marketing:
Marketing Orientations
The Marketing Mix
Understanding Consumers
Brands and Advertising
E-commerce
The Management of People:
Leadership and Management
Human Resource Management - Recruitment and Retention
Managing Diversity
Organising Jobs and Structures
Motivation
Performance Management and Rewards
Managing Teams
Assessment
Formative:
Mock in-class test
Mock in-class case study
Essay draft
In order to pass this module, you must pass the final exam with at least 40% and the aggregate (coursework and exam) module mark with at least 40%. The coursework weighting is 60% and the exam weighting is 40%.
Coursework consists of:
- An in-class test with multiple-choice questions and some questions requiring short written answers. This will take place in week 22, with feedback in week 25 (weighting 30%).
- An in-class case study/report, which will take place in week 29, with feedback in week 32 (weighting 35%)
- An essay in week 34, with feedback in week 37 (weighting 35%)
Final Exam:
One 2-hour exam undertaken in weeks 40-41
It is a closed book examination covering all topics studied during the module. It may consist of multiple-choice questions (theory and practical), short answer theory questions, and essay and practical problems.